The emergence of a new era of technologies, collectively known as Web 3.0, provides a strategically significant opportunity to make media and business run better. Also known as the semantic web or linked data, web 3.0 is a web in which data is linked to allow for more meaningful, actionable insight to be extracted. At the conference, we will explore how companies are using these technologies today, and should be using them tomorrow, for significant bottom line impact in areas like marketing, corporate information management, publishing, customer service, and personal productivity.
At its core, the semantic web comprises a set of design principles,[4] collaborative working groups, and a variety of enabling technologies. Some elements of the semantic web are expressed as prospective future possibilities that are yet to be implemented or realized.[2] Other elements of the semantic web are expressed in formal specifications.[5] Some of these include Resource Description Framework (RDF), a variety of data interchange formats (e.g. RDF/XML, N3, Turtle, N-Triples), and notations such as RDF Schema (RDFS) and the Web Ontology Language (OWL), all of which are intended to provide a formal description of concepts, terms, and relationships within a given knowledge domain.
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